Author : Jonah Berger
Genre : Business & Economics
Publisher : Simon and Schuster
ISBN : 9781451686586
Type book : PDF, Epub, Kindle and Mobi
File Download : 256 page

Upper Saddle River, N.J. : Creative Homeowner,

Author : Priscilla Wald
Genre : Literary Criticism
Publisher : Duke University Press
ISBN : 0822341530
Type book : PDF, Epub, Kindle and Mobi
File Download : 396 page

DIVShows how narratives of contagion structure communities of belonging and how the lessons of these narratives are incorporated into sociological theories of cultural transmission and community formation./div

Author : Jonah Berger
Genre : Business & Economics
Publisher : Simon and Schuster
ISBN : 9781471111716
Type book : PDF, Epub, Kindle and Mobi
File Download : 256 page

Why are some products and ideas talked about more than others? Why do some articles make the most emailed list? Why do some YouTube videos go viral? Word-of-mouth. Whether through face-to-face conversations, emails from friends, or online product reviews, the information and opinions we get from others have a strong impact on our own behaviour. Indeed, word-of-mouth generates more than two times the sales of paid advertising and is the primary factor behind 20-50% of all purchasing decisions.It is between 8.5 and 30 times more effective than traditional media.But want to know the best thing about word-of-mouth? It's available to everyone.Whether you're a Fortune 500 company trying to increase sales, a corner restaurant trying to raise awareness, a non-profit trying to fight obesity, or a newbie politician running for city council, word-of-mouth can help you succeed. And you don't have to have millions of dollars to spend on an advertising budget. You just have to get people to talk.The challenge, though, is how to do that. This book will show you how.

Author : Scott Sigler
Genre : Fiction
Publisher : Crown
ISBN : 9780307452115
Type book : PDF, Epub, Kindle and Mobi
File Download : 448 page

From the acclaimed author of Infected comes an epic and exhilarating story of humanity’s secret battle against a horrific enemy. Across America, a mysterious pathogen transforms ordinary people into raging killers, psychopaths driven by a terrifying, alien agenda. The human race fights back, yet after every battle the disease responds, adapts, using sophisticated strategies and brilliant ruses to fool its pursuers. The only possible explanation: the epidemic is driven not by evolution but by some malevolent intelligence. Standing against this unimaginable threat is a small group, assembled under the strictest secrecy. Their best weapon is hulking former football star Perry Dawsey, left psychologically shattered by his own struggles with this terrible enemy, who possesses an unexplainable ability to locate the disease’s hosts. Violent and unpredictable, Perry is both the nation’s best hope and a terrifying liability. Hardened CIA veteran Dew Phillips must somehow forge a connection with him if they’re going to stand a chance against this maddeningly adaptable opponent. Alongside them is Margaret Montoya, a brilliant epidemiologist who fights for a cure even as she reels under the weight of endless horrors. These three and their team have kept humanity in the game, but that’s not good enough anymore, not when the disease turns contagious, triggering a fast countdown to Armageddon. Meanwhile, other enemies join the battle, and a new threat — one that comes from a most unexpected source — may ultimately prove the most dangerous of all. Catapulting the reader into a world where humanity’s life span is measured in hours and the president’s finger hovers over the nuclear button, rising star Scott Sigler takes us on a breathtaking, hyper-adrenalized ride filled with terror and jaw-dropping action. Contagious is a truly grand work of suspense, science, and horror from a new master.

Author : Caprice Crane
Genre : Fiction
Publisher : 5 Spot
ISBN : 9780446551045
Type book : PDF, Epub, Kindle and Mobi
File Download : 336 page

In this hilarious, romantic comedy, two twenty-something neighbors embark on a zany mission to meet the founder of Starbucks, and in doing so, find each other.

Author : Joyce Brennfleck Shannon
Genre : Health & Fitness
Publisher : Omnigraphics Incorporated
ISBN : PSU:000067843954
Type book : PDF, Epub, Kindle and Mobi
File Download : 667 page

"Provides basic consumer health information about the transmission and treatment of diseases spread from person to person, along with facts about prevention, self-care, and drug resistance. Includes index, glossary of related terms, and other resources"--Provided by publisher.

Author : J. B. Douglas
Genre : Contagious distributions
Publisher :
ISBN : PSU:000043090105
Type book : PDF, Epub, Kindle and Mobi
File Download : 544 page

Author : Food and Agriculture Organization
Genre : Technology & Engineering
Publisher : FAO
ISBN : UOM:39015056922472
Type book : PDF, Epub, Kindle and Mobi
File Download : 30 page

Contagious bovine pleuropneumonia (CBPP) is a major problem for cattle production in Africa, and the difficulties in diagnosing and combating the disease pose a serious challenge to all stakeholders. This publication is a revised edition of the booklet with larger pictures of clinical signs and gross pathological changes of CBPP, as a means of assisting its diagnosis and treatment.

Author : Michael D. Bordo
Genre : Contagion (Social psychology)
Publisher :
ISBN : UCSD:31822030031355
Type book : PDF, Epub, Kindle and Mobi
File Download : 84 page

We examine the evidence of contagion during the pre World War I era and the interwar and contrast our findings with the evidence of contagion from the recent crises in Asia and Latin America. Using weekly data on bond prices and interest rates, we investigate the extent to which bilateral cross-market correlations rise following the onset of a crisis. After correcting for heteroscedasticity, ala Forbes and Rigobon (1998, 1999), we find little evidence of significant increases in cross-market correlations in either the earlier regimes or in the more recent period. We use principle components analysis to assess the extent of comovement across all markets as well as within various groups of markets, prior to, and after the onset of a crisis. Countries are grouped into regions, as well as along the lines of advanced and emerging. There is little evidence to suggest that cross-country linkages are tighter in the aftermath of a financial crisis for the recent period. There is, however, some evidence of stronger comovement during periods of instability in earlier regimes.

Author : Canada. Dept. of Agriculture. Health of Animals Division
Genre : Animal industry
Publisher :
ISBN : CORNELL:31924108258231
Type book : PDF, Epub, Kindle and Mobi
File Download : 120 page